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Qualified MLM Leads
To be sure that you have qualified mlm leads you first have to know what it is. 
There are two terms that you have to be familiar with.
Those terms are Lead and prospect.
A lead is someone who possibly has a chance at being a business partner or a downline... it is what you become when you fill out ANY form on the internet to get more information about something. I had no idea I was a lead when I filled out that form wanting more information on a home business! Now, looking back, I realize I was a very qualified mlm lead as I was very actively looking for something that works.
A prospect is what a lead becomes after they say 'yes' to your business opportunity or someone who qualifies to be your business partner or downline. A prospect would be your qualified lead.
Another example would be if you are in an MLM company that sells jogging shoes, a lead could be anyone in the phone book, because everyone at one time or another wears jogging shoes (that's why some come up with the saying that everyone is your prospect (which is not always true!) Your qualified lead would be a distance runner, endurance athlete, or someone on the track team, etc.
What is a QUALIFIED MLM Lead? You would know if a person is a qualified lead if:
- 1. This person is the decision maker when it comes to the business opportunity.
- 2. This person has a vision and passion of where they want to go with a home business.
- 3. This person has some idea of what 'working at home' is all about.
There is a BIG difference between a Qualified MLM Lead (Prospects) and ordinary Leads. Understanding the difference between the two could mean a positive adjustment for your bank account and your team.
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