Actually it is Crucial
MLM Lead generation is one of the most important topics of network marketing.
Without leads you have no business.
Leads bring customers and customers bring sales.
The same goes for mom and pop stores all the way up to the multi-billion dollar companies.
Have you tried generating your own leads?
MLM Lead Generation is a HUGE Part of ANY Business
MLM lead generation is one of the most sought after topics on the web by network marketers.
In this economy I’m sure you are very familiar with signs that say,
“Going Out Of Business.” It’s most likely they don’t have enough sales
to make a profit that would be enough to sustain the business.
Even companies in the stock market need leads. These companies have a legal obligation to make a profit to satisfy their stock holders.
Many network marketers know the importance of leads therefore scramble
and scrounge after any person that looks like they may be a possible
Let’s be Honest.
We don’t even feel comfortable talking to some of these people we
generated from the list above. In addition, we haven’t spoken to some
of them in YEARS.
Even if we DID speak to every single person generated from the list above there will be a time when we will exhaust that list.
For those that weren’t interested, we would normally keep them on the
list and contact them six months later because we are told that people’s
Even if people’s situation don’t change we are told to keep adding people to the list because we meet new people every week.
I was convinced of this when someone asked me if I knew at least five more people now than I did six months ago.
fact is that after we talk to everyone we possibly can and use all of
the mlm lead generation materials that our company gives us, where do we
What if after your list is exhausted you only have 4 reps actually become your downline and two quit after the first month?
We resort to buying leads online.
We think this is the answer to all of our problems.
I did it. I bought leads and called them every day for two years until I finally decided that is just not the way to go.
Many of the leads
are people’s names who have been sold and re-sold and passed around the
internet over and over again all because that so-called prospect
entered his name on a contact sheet to receive a free motivational book
or useful information.
Other mlm lead generation leads that
are bought online are false and have been taken out of a phone book and
then put up for sale at the expense of an honest network marketer
looking for some help.
Lastly (and I bought these, too) are the High Level Premium Leads (or whatever they choose to call them) for anywhere from $5 – to over $30 PER lead.
The good thing is that these people actually DID sign up to get more information on being financially free.
The bad thing is they’ve often been contacted several times before.
By the time YOU call them, they will either be ready for you and willing to talk to you OR they won’t answer their phone at all.
are many ways to take advantage of mlm lead generation techniques. The
difference is taking advantage of the ones that work….for YOU.